Project Description
Welcome to Scotland
Managing the re-development of Scotland’s number one tourism portal. Took traffic figures from 200K to 2m unique users a year. We launched the first fully comprehensive tourism app for Scotland in three languages in 2011 debuting Augmented Reality. Managed 6 websites and 2 apps in 3 languages.
SKILLS NEEDED
Product development
Technical direction
Project management
Supplier management
Social Media strategy
Analytics
DURATION
Dec 2007 – May 2019
11 yrs 6 mths
“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex; you have to work hard to get your thinking clean to make it simple.”
“I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.”
